The role of Chief Information Security Officer (CISO) has evolved beyond IT and security to encompass strategic insight at the highest levels. Deloitte notes that a third of organizations have seen increased involvement from CISOs in strategic technology investment conversations, and there’s every reason to believe that trend will continue. As CISOs form security strategies in view of today’s threat landscape, one thing is clear: a well-rounded approach that includes defensive and offensive tactics is the only viable option.
That said, it’s not uncommon for other stakeholders in an organization to require a little convincing. Budget conversations can be challenging, so it’s important to be armed with the right value propositions when proposing spend on offensive security tactics like red teaming and penetration testing.
This guide will help CISOs—and others advocating for offensive security tactics—understand how to present these points effectively, connect them to key business objectives, and position offensive security as the strategic investment it has become.
See graph above for offensive security implementation challenges found in Fortra's 2024 Penetration Testing Report
The Compelling Case for Offensive Security
Offensive tactics drive resilience and readiness. In today’s threat landscape, attackers gain new advantages daily with emerging technology and evolving methods to compromise systems. Without upgrading to offensive security techniques that reveal what attackers see and put their defenses to the test, organizations remain vulnerable to costly surprises.
Addressing Limitations of a Defense-only Security Strategy
The cybersecurity market is saturated with defensive security tools— firewalls, data classification, data loss prevention, email security, XDR, and more. Attackers know this and are becoming adept at getting around them. As tools improve at catching signature-based threats, cybercriminals continue to craft malware that evades detection. AI now enables the rapid creation of polymorphic malware and other evasive techniques. It also allows hackers to automatically discover network vulnerabilities at unprecedented speeds and enhance advanced persistent threats (APTs) by accelerating learning, finding default credentials faster, and maintaining stealth. If organizations are being matched by technology on the defensive front, they need to adapt by engaging attackers earlier in the attack chain. With offensive security measures like pen testing tools and red teaming, security teams don’t have to guess where threat actors might strike–they can know, because their defenses have already been battle tested through realistic attack simulations.
Mapping Offensive Tactics to Business Objectives
The C-suite must understand that offensive security directly supports essential bottom-line goals and KPIs. Given the rapid evolution of technology and the danger of detecting attacks too late, offensive security is emerging as the industry-standard method for ensuring data protection and compliance measures are effective.
Even where not directly mandated, offensive security controls are encouraged and even implied in leading compliance standards, representing the most effective approach to accomplishing required risk management. And, as is the case with HIPAA’s new rule proposal, the trend is towards making these “suggestions” permanent.
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ROI: Cost, Risk Reduction & Resilience
The Price of Inaction
The average data breach costs $4.88 million, according to IBM’s Cost of an Average Data Breach Report 2024. While costs are lower for small businesses, the monetary size is relative and can be equally or more devastating. Compounding this, 93% of companies of all sizes that experienced prolonged data loss (over ten days) will file for bankruptcy within a year. Well-known companies that ceased operations following a cyberattack include Travelex, DigiNotar, YouBit cryptocurrency exchange, and Code Spaces.
Additionally, attacks involving exploiting vulnerabilities as the initial attack vector rose by 34% year over year, bringing the total up to one in every five according to the Verizon 2025 Data Breach Investigations Report. Aside from that, some of the biggest cybersecurity incidents to shake the corporate world have been the direct result of exploitable network vulnerabilities: SolarWinds, Equifax, Yahoo, Mariott International, Uber, CapitalOne, and more.
Getting Buy-In
Understanding the validity of an offensive security posture is the first step. The next challenge is successfully presenting these assertions in the boardroom and securing buy-in. Here are strategies for shaping your presentation:
Overcoming Internal Objections
Even with a strong case, expect pushback. Investing in a complete cybersecurity strategy that includes defensive and offensive security is a newer concept and rifts in the status quo are not always welcomed. Here’s how to overcome the inevitable internal objections to an offensive security plan:
Step-by-Step Investment Roadmap
The ultimate goal is to have a healthy, thriving offensive security suite with end-to-end protection; from discovering vulnerabilities to facilitating advanced purple team engagements. However, to make changes lasting, they are going to have to be implemented step-by-step. This investment roadmap lays out what the process can look like for organizations looking to begin where they are
A Common Concern: The Cost of Offensive Security
Read a CISO's response to roadblocks in securing spend for Offensive Security.
Conclusion
Attackers are overwhelming defensive cybersecurity measures, and without a full offensive/defensive arsenal, organizations today are sitting ducks to advanced and emerging attacks.
A complex digital landscape and even more complex workplace challenges have led to distributed services, environments, and security resources. A lot can fall through the cracks, and without proactive offensive security measures to make sure things are working as intended, companies can be at risk and not even know it.
These factors create unnaturally high risk levels across organizations of all sizes, exacerbated by limited enemy knowledge and incomplete attack surface understanding. As CISOs effectively communicate these realities, offensive security will be recognized for what it is—the essential approach to eliminating security blind spots and meeting attackers on equal footing.
Appendices
Glossary
Defensive Security
Offensive Security
Vulnerability Management
Penetration testing
Red teaming
Purple teaming
Proposals to Require Risk Management Accountability
The Securities and Exchange Commission (SEC) is proposing to require organizations to explicitly detail their policies and procedures for risk management, if any. See the SEC’s Final Rule: Cybersecurity Risk Management, Strategy, Governance, and Incident Disclosure.
“The Commission proposed to add 17 CFR 229.106(b) (Regulation S-K “Item 106(b)”) to require registrants to provide more consistent and informative disclosure regarding their cybersecurity risk management and strategy in their annual reports...
Proposed Item 106(b) would require a description of the registrant’s policies and procedures, if any, for the identification and management of cybersecurity threats, including, but not limited to: operational risk (i.e., disruption of business operations); intellectual property theft; fraud; extortion; harm to employees or customers; violation of privacy laws and other litigation and legal risk; and reputational risk.”
This includes, among other things:
- “Whether the registrant has a cybersecurity risk assessment program and if so, a description of the program.”
- “Whether the registrant undertakes activities to prevent, detect, and minimize effects of cybersecurity incidents.”
- “Whether cybersecurity risks are considered as part of the registrant’s business strategy, financial planning, and capital allocation and if so, how.”
Offensive Security Maturity Checklist
Seeing the vision and gaining decision-maker buy-in is step one to completing your security strategy with offensive security. Step two is to give your organization the greatest chance of success. This Offensive Security Maturity Checklist will help you gauge when your team is overdue for the next step:
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